May 11
18
Dominate Your Local Competition
Get Your Business listing on the 1st page for maximum exposure.
FACT: 82% of US consumers first search online before making a purchase.
It doesn’t matter if you currently have a website or note, as long as you have an offline business, this is for YOU! Our goal is to help you get more customers in your front door. Your future customer may be searching on their desktop, laptop, iPad….but more than likely, they will be on their phones.
In today’s markets, it is important to be seen as the leader. This is why it is of utmost importance for your company to be on the first page, and if possible, in the very top position of all search results. Taking advantage of Local SEO can make the difference of your being #1 as opposed to #15, or worse.
Keep in mind that each time someone searches, especially with local intent….they could be your new customer instead of your competitors.
Help us help you to take your business to the next level.
Contact vickie@socialmediaopps.com for a free consultation.
Posted in Local SEO by .
Dec 11
13
Get Your Local Business Booming…
A surprising amount of customers searching the internet are looking for local information. This opens up a wonderful opportunity for local business owners.
Taking advantage of the massive amount of local searches is not only smart, but it’s a necessity if you want to stand against your local competitors.
However, some businesses are still left scratching their heads trying to figure out HOW they can take advantage of the internet to produce more leads, customers, and sales.
One effortless way that businesses can do this is by signing up with Online Review Sites such as Yahoo Local Listings and Yelp!
When local consumers search for a local business online, sites such as these usually come up as well as independent business websites.
However, these review sites pack more power because they contain reviews from the company’s customers right there for everyone to see.
Now, imagine your business listing (with no reviews) sitting right above one of your competitor’s listings which happens to have 38 glowing customer reviews. Who do you think consumers will go with?
As you can see, building online customer reviews is no longer an option – it’s a necessity.
Reel Them In With Yahoo Local Listings…
This is an awesome site that can help boost your business. At Yahoo Local Listings business owners can advertise their business information for free.
As a complimentary service to this free Online Review Site, you may list your business in up to five different categories, making your business viewable to a larger amount of searchers. This is a very high trafficked site and is sure to bring more money and customers to your door!
Yelp! And They Will Come…
Here, you can view feedback about your business as well as post a response. Yelp.com is growing at a ridiculous rate so now is a perfect time to act. At the rate this Review Site is going, you’ll be sure to bring in more business if you use the site to your advantage.
In fact, your profile may even be listed there already. If so, all you need to do is make a quick phone call to claim what is rightfully yours. Now you can take control of your own profile and bring in more dough.
Posted in Local SEO by .
Nov 11
22
Mobile SMS Marketing
Mobile SMS Marketing – A Revolutionary Direct Marketing Tool
Every minute around the world millions of SMS are sent. Today’s dynamic and fast changing world, it is compulsory to reach customers anywhere and at any selected time. Mostly by the youngsters to stay in touch with their friends. But in the recent couple of years the SMS has been used in the business also. Smart companies followed SMS as a inexpensive and result-oriented marketing tool as it delivers the requested msgs to their clients and users. The major areas where SMS used as a marketing tools are banks, drink firms, entertainment and real estate firms. This method has become most popular these days and somewhere MMS are also used to display its products with pictures and video clips. SMS marketing has also become a powerful tool of marketing these companies.
SMS can be sent through various methods through Mobile phones, through computers and using websites.
When we used websites then we have to use website to send sms and from the pc there is a software used and gsm modem is connected with it. Sending SMS through website is the cheapest method. The beauty of this software is to send SMS to large number of SMS at a single time
Mobile SMS Marketing opens the door in the new innovations to sell the products via mobile sms. Now everyone in this world is carrying Mobile Phone and has easy access to the SMS.
Large companies are focusing on using SMS as a marketing tool and already using this and getting very good response from the customers and new subscribers are adding to their list day by day. It is the best way to fight with the cutting edge competition in the market. SMS sending systems allows the companies or firms to compose marketing messages containing the product details and send to the subscribers cell phone. The best method of sending SMS is the internet using custom built website SMS can be sent in single click to the thousands of subscribers.
Advantages of sending SMS For Direct Marketing
Today’s market is full of competition in this cutting edge competition it is compulsory to reach each and every customer via latest medium. As an example marketing campaigns, latest stock quotes, price alerts, many special offers, latest news headlines, sports update, weather reports, horoscopes, free classifieds, money exchange rates, product availability, tour and holiday specials, etc. SMS has highest accuracy, Instant delivery, user generated sender ids, uninterrupted service,
guaranteed SMS Delivery, multiple mobile operators access, thousands SMS in one go, high security level and confidential way, very low prices of SMS
Increase Your Sales and Brand Promotions
SMS marketing method is the perfect tool for retailers all over the globe. Companies can send SMS messages to their subscriber of SMS through this user come to know about the product and contact the company.
Mass Alert to Subscribers
Using SMS marketing tools it is easy to give mass alerts to the subscribers of the companies. Example Insurance companies sends SMS to their customer to tell them about the new products and time to time alert them about their pending premiums to be paid.
Posted in Mobile Marketing by .
Nov 11
22
What is Mobile Marketing?
What Is Mobile Marketing?
Mobile marketing is a very effective form of advertising products and services to potential customers through mobile communication systems. Mobile marketing can be done in several ways such as using SMS, MMS (Multimedia Messaging Service), Internet, Mobile applications etc. SMS marketing is one of the easiest and most popular way of reaching new audiences of different ages groups. It’s cheaper than other means of marketing, both for the marketer and the customer or consumer. Mobile applications can be developed and listed in application stores for users to download. These applications will then serve as a medium for businesses to reach their customers and advertise their products. The internet can also be used for mobile marketing by creating websites that are mobile friendly i.e websites that are optimized for mobile viewing.
INTERESTING MOBILE STATISTICS
These are some interesting mobile statistics and trends that will give you insight into the potential behind mobile marketing.
1. The total world population was estimated to be 6.8 billion people. Out of the 6.8 billion people on the planet, up to 5.1 billion of them own a mobile phone.
2. The amount of mobile subscriptions currently surpasses the amount of mobile phone users in some countries. This is due to the fact that some people have more than one mobile phone.
3. Out of the mobile searches being done each day, 70% of them lead to an action within one hour.
4. It takes just 90 seconds for the average cell phone user to respond to text messages and 90 minutes for the average person to respond to an email.
5. 95 million Americans own at least one smartphone.
6. The number of people using their mobile phones to check their email is increasing while the number for people using their PCs to check their email is declining.
The numbers mentioned above are estimates.
EFFECTIVE MOBILE MARKETING TOOLS
There are many mobile marketing tools that can be used to grow your business. These are the most effective ones.
1. Location based services like facebook places and foursquare are social media applications. They allow businesses to offer promotions on their products and services and this will in turn help them get more loyal customers. Through location based services, customers can check-in to your business and also notify their friends of their present location.
2. Email marketing has been a very effective marketing tool for a long time. Now it can be used for mobile marketing considering the fact that the number of people using their phones to read their emails is on the rise.
3. Text messaging or SMS marketing makes it possible to send discounts and promotional messages to customers on their cell phones. One of the main advantages of using SMS is the fact that the read rate is high and most people read their messages immediately they are received.
4. Mobile websites: There are two ways you can approach this. You can either create a mobile website which is usually a lighter version of your website or make your website easier to view and navigate on mobile devices. Mobile websites are better because customers will quickly find the information they want.
Mobile marketing is a good marketing platform to grow your business, your customer base, and your profits. Before you start a campaign, you have to do some research and learn certain strategies. Software tools can also make things easier.
Nov 11
17
Common Mobile Marketing Mistakes
With the influx of smartphones into the market, it is more important now to create a consistent mobile market message and avoid common mistakes.
One of the most overlooked mobile marketing mistakes is not designing a website for mobile content. Mobile web viewers are more likely to leave a website with a slow loading speed than traditional computer browsers. Websites that load content quicker are more likely to maintain their audience.
Another common mistake is providing too much text in a web advertisement. As mobile users move quickly between pages, cluttered text will become lost.
–>> Keep the message short, to the point, and memorable.
Creating an unnecessary landing page to your business website instead of directing a customer to the content they were seeking is another mobile marketing mistake. Customers are likely to become frustrated and quickly leave the site altogether.
Finally, failure to use analytical devices efficiently is a problem that occurs not only now, but may be detrimental to future mobile marketing campaigns. Analytical devices can provide information that tracks where individuals are reading their messages, how they entered a site, and at what part of a website they left. This data is valuable in improving how a customer engages with a businesses website.
If you need help getting your business to go “mobile”, give me a call 757-515-6654!
Much Success!
Social Media Opps
P.S. Don’t ignore this mobile marketing stuff. It is the wave of the future… and the present!
Posted in Mobile Marketing by .
by Nathan Latka
Lujure CEO
Dear Facebook, how do you know what I care about most? O yes, of course. You own all my data. You know that I am a mommas boy. You could probably predict what I am doing right now and what I want to read about.
Enter Top Stories….
From Facebook:
We determine whether something is a top story based on lots of factors, including your relationship to the person who posted the story, how many comments and likes it got, what type of story it is, etc. For example, a friend’s status update that might not normally be a top story may become a top story after many other friends comment on it.
If you’ve been away for awhile, you’ll see the top stories that happened since your last visit at the top of News Feed.
If you see something that isn’t interesting in top stories, hover over the right side of the update in question, click the arrow and click ‘Unmark as top story’ from the menu.
You’ll know Facebook has marked a story as “Top Story” if it has a blue mark on it. If you click that blue mark, Facebook will recognize that you don’t find that story is important. This will alter the metrics Facebook uses to show you relevant stories. By doing this, you’re making Facebook smarter and more customized to you!
Give a Top Story the old boot like this:
Let’s spin that around. If you see something in Recent Stories that you’d like to make a top story, you can do so by clicking the blue corner!
There is clearly something Facebook will build on here as there is currently no way to view what you’ve marked as top stories. It looks like Facebook just learns from what you mark as top stories for future reference. It’s almost like you’re saying “Show me more content like this from this person”.
Useless feature or life changing? You decide in the comments below. And dammit, mark our updates as Top Stories!
Nathan Latka
Just in case you haven’t heard, Mobile marketing is the next great frontier on the internet. You can get clicks for as little as 6 cents. Its like Adwords was in 2005.
Did you know that over 50% of all social media transactions happen via mobile devices? What does that mean for you?
It means that if you don’t have a mobile enabled website or landing page, half of your traffic from social media will be wasted!
You can get the full story here, but do it fast because its only going to be available to a limited number of people.
Click Here to find out more
Posted in Mobile Marketing by .
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